Nick Fletcher

Nick Fletcher is SVP, EMEA at Rakuten Advertising. He has played a decisive role in establishing Rakuten Advertising as the fastest-growing affiliate network in Europe. Prior to this position, Nick was Rakuten Advertising’s UK Country Manager, responsible for growing and retaining clients in the UK and driving double digit growth for Rakuten Advertising. With a passion for enabling brands to step up and succeed at an international level, Nick works closely with leading clients such as Cult Beauty, NET-A-PORTER and MATCHESFASHION.com. Before joining Rakuten Marketing, Nick was Head of Client Strategy at Tradedoubler UK, where he was responsible for ensuring team the delivered growth of revenue and GP. Throughout Nick’s thirteen years in the industry, seven of which have been at Rakuten Advertising, he has been widely regarded among the team as a mentor to junior and fellow experienced professionals. He champions the notion that when done well, through new tools powered by artificial intelligence, automation and strict adherence to transparent measurement, performance marketing can be the most influential form of marketing there is.