Exploding the Funnel: How Partners Are Providing Value Far Beyond the Last Click

Rakuten Advertising Main Stage  •  Solo  •  2:50 PM–3:20 PM


Partner diversification has accelerated in the last few years in our industry and that’s good news for businesses seeking more choice, better control, and healthy returns from their marketing spend. Awin’s Chief Customer Officer, David Lloyd, will describe how the industry reached this point, why it’s of such interest to brands and publishers currently, and explore what it could mean for the future of partner marketing.

Key takeaways

  • Learn how the industry has reached its current state and why the channel holds such interest to new partner types right now
  • Hear how Awin clients are pushing the boundaries of the industry with highly innovative campaigns and partnerships from across the globe
  • Find out why the channel stands to gain from a variety of dilemmas that the wider adtech space is confronting

SPEAKERS: